Palma / Shanghai, 4 March 2019

TUI and leading online provider in China start partnership

200 million Ctrip users have direct access to TUI tours and activities

China, South-East Asia and the Tours & Activities sector are strategic growth markets for the TUI Group. TUI and Ctrip, the leading Chinese online provider, have agreed on a strategic partnership. Ctrip's 200 million monthly users will have direct access to the tours and activities offered by TUI's subsidiary Musement. TUI recently acquired the Milan-based technology Startup Musement and intends to expand it into the world's leading digital platform for activities and excursions. "China, our investments in IT and further digitisation and the growth field of tours and activities are important pillars of TUI's growth strategy for further internationalisation and the development of new markets. The cooperation with Ctrip shows how closely TUI's new business areas are linked and synergies within the Group are created. Market access to 200 million Ctrip users in China offers considerable potential for growth in Asia and the activities of our Spanish subsidiary TUI Destination Experiences", said TUI CEO Fritz Joussen.

The steadily growing number of Chinese holidaymakers will increasingly be provided with tailor-made offers at their holiday destinations. These include round trips, excursions and activities in all the world's major holiday destinations as well as tickets for sights and museums in over 1,900 cities. As part of the partnership between Ctrip and TUI, it is also planned to develop exclusive excursions and one-day tours in Chinese for many destinations. Musement's overall portfolio, which is also available to customers from China, currently comprises 150,000 products.

With the acquisition of Musement in late summer 2018, TUI, as the world's leading provider of destination experiences, further strengthened its digital business and continued its growth course. "The strategic partnership with Ctrip shows the immense opportunities the online business offers us in the area of tours and activities. We have an unbeatable portfolio of tours and activities - and we have a powerful digital platform that enables us to target customers with individual offers. We are convinced that this strong combination will enable us to consistently expand our online market share in the coming years," says Fritz Joussen about the cooperation with Ctrip.

The Spanish subsidiary TUI Destination Experiences is one of the TUI Group's three strategic growth pillars alongside Hotels & Resorts and Cruises. As part of the "TUI 2022" strategy, business in China and Southeast Asia is to be significantly expanded.

About TUI Group

TUI Group is the world’s leading integrated tourism group operating in more than 100 destinations worldwide. The company is headquartered in Germany. The TUI Group’s share is listed in the FTSE 100 index, the leading index of the London Stock Exchange, and in the German open market.

In financial year 2019, TUI Group recorded turnover of around €19bn and an operating result of €893m. The Group employs more than 70,000 people worldwide. TUI offers its 28 million customers, including 21 million customers in European national companies, integrated services from a single source. It covers the entire tourism value chain under one roof. This comprises more than 400 hotels and resorts with premium brands such as RIU, TUI Blue and Robinson as well as 18 cruise ships ranging from the MS Europa and MS Europa 2 luxury class vessels and expedition ships to the Mein Schiff fleet of TUI Cruises and the vessels of Marella Cruises in the UK. The Group also includes leading European tour operator brands, five airlines with 150 modern medium- and long-haul aircraft and 1,600 travel agencies. Apart from the expansion of its core business with hotels, cruises and destination activities, TUI is increasingly investing in digital platforms. The Group is transforming as a digital company.

Global responsibility for sustainable economic, ecological and social activity is a key feature of our corporate culture. TUI Care Foundation, initiated by TUI, promotes the positive effects of tourism, education and training as well as environmental and social standards with projects in 25 countries. It thus contributes to the development of the holiday destinations. TUI Care Foundation, operating around the world, initiates projects creating new opportunities for the next generation.

About TUI Destination Experiences

TUI Destination Experiences is the world’s leading provider of destination experiences. With 9,000 employees in 49 countries the company generates a turnover of 700 million euros. TUI Destination Experiences, based in Palma de Mallorca, offers 14 million customers a broad product portfolio of high-quality destination experiences such as excursions, activities, tours, transfers and guest service. TUI Destination Experiences sold more than six million activities and excursions last year. Through its subsidiary Intercruises, the company is the leading global cruise handling company. The company also owns Musement, one of the leading online platforms in the Tours & Activities market. It’s a crucial part of the company’s culture to be responsible for development of sustainable tourism in all of the destinations TUI Destination Experiences operates in. TUI Destination Experiences is part of the TUI Group, the world's leading tourism group.