Kuala Lumpur, 25 July 2019

Malaysia Airlines and TUI launch MHholidays

  • Over 5,000 hotels and more than 50 destinations worldwide to choose from
  • “TUI 2022” to deliver 1 billion euros worth of additional turnover with 1 million new customers
  • Airlines will reach new customer segments and generate additional revenue

Malaysia Airlines has teamed up with TUI, the world’s number one tourism group, to launch MHholidays. MHholidays is the latest travel marketplace by Malaysia Airlines, allowing travellers to tailor-make their holidays through the combination of flights and hotels.

The launch event was held in Kuala Lumpur and attended by Malaysia’s Deputy Minister of Tourism, Arts and Culture, Yang Berhormat Tuan Muhammad Bakhtiar bin Wan Chik, Malaysia Aviation Group Chief Operations Officer, Ahmad Luqman bin Mohd Azmi, and TUI Group Executive Board member, Frank Rosenberger.

For every kind of traveller – experienced or new, young or old – MHholidays makes it quick and easy to discover suitable travel options. With over 5,000 hotels and more than 50 destinations worldwide to choose from, travellers can unlock exclusive and affordable deals from Malaysia Airlines and save up to 80% off on hotels.

“We are delighted to team up with Malaysia Airlines to launch MHholidays. Not only will Malaysian travellers benefit from a vast array of new holiday opportunities via our Global Distribution Network, Malaysia Airlines will also reach new customer segments and generate additional revenue. At TUI, we create unforgettable moments for customers across the world and make their dreams come true – these holidays are now also available in Asia”, said Frank Rosenberger Member of the TUI Group Executive Board responsible for IT and Future Markets.

“Planning for your travels can be overwhelming, and that’s why MHholidays bundles its offerings by including over 5,000 accommodation partners ranging from budget hostels to luxury suites such as Mandarin Oriental, Four Seasons, and more. Malaysia Airlines has committed to constantly improving its customers’ user-experience. Hence, travellers will find it easy to search, filter, and compare flights and hotels to find the perfect holiday package that best suits their needs. In addition to that, travellers booking packages on MHholidays will also earn Enrich miles on every flight segment, which they can redeem for future holidays. In the future, MHholidays will also be expanding beyond flights and hotels to include ground transfers, tours and more”, said Ahmad Luqman bin Mohd Azmi, Malaysia Aviation Group Chief Operations Officer.

MHholidays is based on a modern computer system having a Global Distribution Network as a backbone. It offers airlines impressive advantages. They can increase their load factors, reach new customer segments and generate additional revenue and margin while not having to create their own operational setup or additional operations. “We have jointly developed our ‘TUI 2022’ plan to be implemented within the next four years. We are planning to achieve 1 billion euros worth of additional turnover with 1 million new customers. This is an ambitious but realistic goal. TUI is seeking to tap new growth markets and expand its business in South East Asia, with Malaysia being a crucial partner country, where we can look back on 45 years of cooperation”, added Frank Rosenberger.

About TUI Group

TUI Group is the world’s leading integrated tourism group operating in more than 100 destinations worldwide. The company is headquartered in Germany. The TUI Group’s share is listed in the FTSE 250 index and in the German open market.

In financial year 2019, TUI Group recorded turnover of around €19bn and an operating result of €893m. The Group employs more than 70,000 people worldwide. TUI offers its 28 million customers, including 21 million customers in European national companies, integrated services from a single source. It covers the entire tourism value chain under one roof. This comprises more than 400 hotels and resorts with premium brands such as RIU, TUI Blue and Robinson as well as 18 cruise ships ranging from the MS Europa and MS Europa 2 luxury class vessels and expedition ships to the Mein Schiff fleet of TUI Cruises and the vessels of Marella Cruises in the UK. The Group also includes leading European tour operator brands, five airlines with 150 modern medium- and long-haul aircraft and 1,600 travel agencies. Apart from the expansion of its core business with hotels, cruises and destination activities, TUI is increasingly investing in digital platforms. The Group is transforming as a digital company.

Global responsibility for sustainable economic, ecological and social activity is a key feature of our corporate culture. TUI Care Foundation, initiated by TUI, promotes the positive effects of tourism, education and training as well as environmental and social standards with projects in 25 countries. It thus contributes to the development of the holiday destinations. TUI Care Foundation, operating around the world, initiates projects creating new opportunities for the next generation.