10 years of TUI BLUE

To mark its 10th anniversary, various TUI BLUE hotels invite guests to celebrate throughout summer 2026 with a wide range of special moments created for everyone. From lively poolside games with beloved booth characters and anniversary-themed Kids' Club activities to energising fitness sessions, curated culinary experiences and vibrant evening entertainment, the celebrations offer something for all ages. Take a look at some of the ongoing celebrations at TUI Blue Samaya, TUI Blue Palm Beach Hammamet, TUI Blue Manar, TUI Blue Sarigerme Park and TUI Blue Palm Beach Palace in the video below.

We’re celebrating a decade of creating unforgettable holiday experiences. Since opening our first hotel in 2016, TUI BLUE has grown into a global collection of hotels designed for you, combining exceptional service, authentic local flavour, and activities tailored to your travel style. Join us as we look back on ten years of memories and discover how our hotels continue to set the standard.