TUI launches culinary collection ‘Dine & Discover’ featuring hotels and experiences following demand for foodie focused trips
Chris Logan, TUI UK&I’s Commercial Director said: “We’re proud to be launching our Dine & Discover collection which has been curated with our customers’ needs in mind. Sampling local cuisine is one of the most immersive ways to experience a destination’s culture and with a growing trend in taste tourism, this new label has all the ingredients for customers to enjoy a premium culinary focused holiday.”
About TUI UK&I
TUI UK&I is one of the four regions within the Markets + Airline business division of TUI Group. Markets + Airline distributes and fulfills package holidays, components and ancillaries to a large customer base in more than a dozen source markets. TUI UK is the business behind First Choice, Marella Cruises and Crystal Ski Holidays brands, as well as TUI Cities, TUI Lakes & Mountains, TUI Tours, TUI River Cruises, and its leisure hotel brand TUI BLUE.
TUI UK & Ireland has a team of over 11,000 employees and its full holiday programme serves millions of customers each year. TUI Airways, part of TUI Airline, operates to over 80 destinations in 32 countries with 70 aircraft from 23 UK and Ireland airports with 69 aircraft. TUI UK & Ireland’s retail estate is made up of more than 330 retail stores including where TUI’s travel experts take care of all customers' needs.
*Research commissioned by TUI and carried out by Kokoro to a sample of 1,000 respondents in the UK.
**The in-hotel experience will be automatically added to bookings for holidays departing after 1 May 2026. The TUI Musement experience can be booked via a TUI rep in destination.
