Palma de Mallorca, 8 August 2022

RIU Party makes its debut in Jamaica

  • The country's first Riu Get Together Party was held at the refurbished Riu Montego Bay and brought together almost 2,500 people

The recently refurbished Riu Montego Bay has now added Riu Party events to its All-Inclusive 24h by RIU entertainment programme. Every Friday, hotel guests from the Riu Montego Bay, as well as customers staying at the Riu Reggae and Riu Palace Jamaica, can enjoy the Riu Get Together Party with either a white or neon theme on alternating weeks.

The first party took place on 15 July in the theatre square and brought together almost 2,500 people, who enjoyed a night full of colour. The spectacular set design delighted guests, with fluorescent lights, the best music, dancers, performances, and explosive moments with special effects and choreographies that make party-goers throw their hands in the air. Fun nights in a great atmosphere, all included in the service at RIU’s hotels in Montego Bay.

The Riu Montego Bay, which has more than 800 rooms, was refurbished in December 2020. The result was a more modern hotel with extra services that could be enjoyed by guests at the three hotels in this destination, such as the Riu Get Together Party or Splash Water World.

Riu Party are also held in other destinations apart from Jamaica. The first Riu Pool Party took place in 2018 in Los Cabos, Mexico, and these events are also held in Punta Cana, the Dominican Republic. What’s more, Riu Get Together Party events are held at the Riu Guanacaste in Costa Rica, the Riu Tequila and Riu Jalisco in Mexico, and the Riu Republica in the Dominican Republic. They have now landed in Jamaica, and in a question of months they will make their debut in Cape Verde at the Riu Funana on the island of Sal and the Riu Karamboa on the island of Boa Vista, as well as at the Riu Dunamar on Costa Mujeres in Mexico.

Riu Party made a comeback in May this year, stronger than ever and with many new surprises, after taking a break due to COVID-19. The events now have a new set design, wardrobe and choreographies that delight party-goers. Several measures have also been introduced to make the parties more sustainable. There are no more single-use plastics like gadgets and neon bracelets or rings; all balloons are biodegradable; and more environmentally and skin-friendly chemicals are used. Despite all these changes, Riu Party have maintained their essence and still feature the best national and international DJs and make guests the centre of attention. All in all, they are a popular and unique product.

Jamaica is an emblematic and highly important destination for RIU. In 2021, we celebrated our 20th anniversary in this Caribbean country. RIU was the first Spanish chain to start operating in Jamaica. The chain’s commitment has not stopped growing ever since, and RIU currently has six hotels on the island: three in Montego Bay, one in Ocho Rios and two in Negril, with a total of 3,341 rooms. The new Riu Palace Aquarelle will join this list in 2023 in the new destination of Falmouth.

About RIU Hotels & Resorts

The international RIU chain was founded in Mallorca by the Riu family in 1953 as a small holiday firm and is still owned by the family's third generation. The company specialises in holiday resorts and over 70% of its establishments offer its acclaimed All Inclusive by RIU service. With the inauguration of its first city hotel in 2010, RIU is expanding its range of products with its own line of city hotels called Riu Plaza. RIU Hotels & Resorts now has 93 hotels in 19 countries which welcome over 4,5 million guests a year and provide jobs for a total of 29,985 employees. RIU is currently the world's 35th ranked chain, one of the Caribbean's most popular, the 4th largest in Spain in terms of revenue and the fourth largest in number of rooms.