TUI Magic Life takes over Turkish club in Belek
TUI Group will take over the former Asteria Belek Club on the Turkish Riviera from Summer 2020. Through the acquisition of the resort, the leading tourism group will complement the portfolio of its All Inclusive club brand. “With the opening of TUI Magic Life Belek, we are meeting the strong demand for holidays in Turkey from TUI Magic Life guests,” says Andreas Pospiech, Managing Director TUI Magic Life. “This means, we will once again be able to offer five clubs in Turkey from the start of Summer 2020. The highlights of our new club are a recently expanded aqua park, extensive range of watersports and well-established, mature gardens.” This new club will replace TUI Magic Life Waterworld, which exited the portfolio this Winter.
The future TUI Magic Life Belek features village-style buildings with 594 rooms, spread across the vast gardens. Eight pools and an aqua park which is currently being expanded to offer ten slides as well as extensive watersports options will be available to guests. Moreover, the club is an ideal holiday resort for families thanks to numerous activities for kids & teens. Over the next few weeks, the resort will be converted for repositioning as a TUI Magic Life club. Its reopening is scheduled for the end of April 2020. The club will shortly be available for bookings. Existing Asteria Belek Club bookings will be honoured and guests will be informed about the new and expanded offering.
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About TUI Magic Life
The club brand TUI MAGIC LIFE has an excellent all-inclusive programme. The wide range of sports and entertainment on offer, ensures families, singles, couples and groups enjoy a varied holiday with no extra costs. All 15 clubs are located directly by the sea and each has a different profile and focus.
About TUI Group
The TUI Group is one of the world's leading tourism groups and operates worldwide. The Group is headquartered in Germany. TUI shares are listed in the MDAX index of the Frankfurt Stock Exchange and in the regulated market of the Lower Saxony Stock Exchange in Hanover. TUI Group offers its 20 million customers integrated services from a single source and forms the entire tourism value chain under one roof. The Group owns over 400 hotels and resorts with premium brands such as RIU, TUI Blue and Robinson and 17 cruise ships, ranging from the MS Europa and MS Europa 2 in the luxury class and expedition ships in the HANSEATIC class to the Mein Schiff fleet of TUI Cruises and cruise ships operated by Marella Cruises in the UK. The Group also includes Europe's leading tour operator brands and online marketing platforms, for example for hotel-only or flight-only offers, five airlines with more than 130 modern medium- and long-haul aircraft and around 1,200 travel agencies. In addition to expanding its core business with hotels and cruises via successful joint ventures and activities in vacation destinations, TUI is increasingly focusing on the expansion of digital platforms. The Group is transforming itself into a global tourism platform company.
Global responsibility for sustainable economic, environmental and social action is at the heart of our corporate culture. With projects in 25 countries, the TUI Care Foundation initiated by TUI focuses on the positive effects of tourism, on education and training and on strengthening environmental and social standards. In this way, it supports the development of vacation destinations. The globally active TUI Care Foundation initiates projects that create new opportunities for the next generation.
